Software and AI for ambitious teams — set in place by hand, one logged hour at a time, every one on a fully open ledger. Nothing hidden, nothing locked in. The work is yours to keep.
Time-based development and consulting, run in a portal of your own. Every hour logged, every invoice on a calm rhythm, a real reply when you write.
A real platform from day one. Nothing inflated, nothing hidden.
Tell me what you have in mindEvery client gets a private platform — not a contact form, not a project-management plugin. The portal you’ll live in on day one is the same one this site is built around.
We build it before the feature work, not after — the reasoning is in the portal as first principle, and the window you give the client sets out what we think you should be able to see from the outside.
A short paragraph is enough. The platform articulates it into a clear request — title, summary, open questions — and lands it in our queue.
Within your subscription window. If something is unclear, I ask. If it’s out of scope, I say so. No aggressive pitches, no quote-by-fax theatre.
Every hour logged, every project surfaced, every invoice on a calm rhythm. Conversations stay threaded — not buried in email.
Time, money, and milestones — all on one page. Nothing inflated, nothing hidden. The same numbers I see, you see.
We don’t do everything. We do four things at a level most firms reserve for one — engineered with the same discipline, whatever the medium.
Staying this narrow was a deliberate decision, and not a comfortable one: why I unhired five people is how we got here, and capacity versus continuity is the trade-off it forces us to keep answering for.
Automation and integration, built to outlast the hype cycle.
Custom-trained models, agentic workflows, RAG systems, and the integration layer that actually ships. We architect from evaluation backwards, so what we deploy holds up under production load.
Bespoke software that runs a business — portals, billing, analytics.
When the off-the-shelf stack costs you more than a custom one would, we build what only you have. Multi-tenant, multi-currency, multi-region when it matters. Own your data, your workflows, your edge.
AI strategy from an operator who still ships — for founders and SME teams.
Where AI actually pays off, what to build versus buy, and how to stay the right side of the EU AI Act. Counsel from someone who builds it too — as a monthly retainer, a fixed-fee opportunity audit, or a 10-hour block.
Growth practice for the product era. Search & AI visibility, content, positioning, performance.
We build marketing systems the way we build software — as infrastructure, not campaigns. Positioning that earns its defensibility. Content engines that compound. Search & AI visibility (SEO, GEO, AEO) so you surface in Google and in AI answers alike. Paid performance grounded in LTV, not vanity. Measured, deliberate, boring in the best way.
A month with us isn’t a deck and a kickoff. It’s hours logged, requests answered, invoices settled — all visible to you in real time, inside the same portal you’re seeing excerpts of here.
Charging for time you can watch being spent changes what the work has to be worth — the argument for it is in built with care, billed with clarity.
anonymised · representative shape of real months
See our selected workOne clean invoice. The €299 Enterprise retainer covers the first 3 hours, Plus Search & AI Visibility, and a 4M-token AI allowance; the other 7 hours are at the €55 member rate (€385). AI usage stayed inside the allowance. €299 + €385 = €684 — nothing else to chase.
One invoice, everything on it. The €99 Business retainer covers the first hour and Standard Search & AI Visibility; the other 4 hours across the websites and webshop are at the €60 member rate (€240). €99 + €240 = €339 — no surprises, no chasing.
Hourly when you only need an occasional hand. Subscription when you want priority response, included hours, and a relationship that grows. No setup fees. No multi-year contracts. Switch tiers any time.
A retainer is ongoing technical support rather than a project — the same hands each month, on a standing amount of capacity.
If you are still working out what a build should cost — what custom software actually costs a small business covers how it is priced, what drives the number, and how to read a quote you have already been given.
prices in eur, excl. VAT · billed in your currency in the portal
Hourly only, when you need help.
For teams that keep small things moving.
For teams that want a partner, not a freelancer.
When we are part of your team.
Skip the briefing template. A few sentences is plenty. I’ll come back within a day with thoughts, questions, or a proposed shape — and a portal of your own from the moment we begin.
As you write, you’ll see your note become the request that lands in our queue — title, summary, open questions — before you send a thing.