Software · AI · Consulting

Every hour,
in plain sight.

Software and AI for ambitious teams — set in place by hand, one logged hour at a time, every one on a fully open ledger. Nothing hidden, nothing locked in. The work is yours to keep.

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Built with care. Billed with clarity.

Time-based development and consulting, run in a portal of your own. Every hour logged, every invoice on a calm rhythm, a real reply when you write.

A real platform from day one. Nothing inflated, nothing hidden.

Tell me what you have in mind →
bangkok · copenhagen · globally · real platform, real portal · subscription priority available
Marsh & Co · Store & checkoutSample portal · illustrative data
Hours this week6h 20m
This month27h 10m
Open balance$0
Can we add a checkout upsell and a subscription plan to lift revenue?
you · 2:02pm
One portal for the whole relationship: every request, every logged hour, every invoice in one place, answered fast by a real person.
How we work

Most agencies hide the work. We give you a window in.

Every client gets a private platform — not a contact form, not a project-management plugin. The portal you'll live in on day one is the same one this site is built around.

  1. 01

    Tell me what you have in mind.

    A short paragraph is enough. The platform articulates it into a clear request — title, summary, open questions — and lands it in our queue.

  2. 02

    I respond — quickly, honestly.

    Within your subscription window. If something is unclear, I ask. If it's out of scope, I say so. No aggressive pitches, no quote-by-fax theatre.

  3. 03

    We work in your private portal.

    Every hour logged, every project surfaced, every invoice on a calm rhythm. Conversations stay threaded — not buried in email.

  4. 04

    You see exactly what you paid for.

    Time, money, and milestones — all on one page. Nothing inflated, nothing hidden. The same numbers I see, you see.

What we do

Four practices. One standard of craft.

We don't do everything. We do four things at a level most firms reserve for one — engineered with the same discipline, whatever the medium.

01

AI Platforms

Automation and integration, built to outlast the hype cycle.

Custom-trained models, agentic workflows, RAG systems, and the integration layer that actually ships. We architect from evaluation backwards, so what we deploy holds up under production load.

Typical deliverables
  • Custom AI architecture
  • Agent + RAG systems
  • Internal tools
  • Eval + observability
02

SaaS on Demand

Bespoke software that runs a business — portals, billing, analytics.

When the off-the-shelf stack costs you more than a custom one would, we build what only you have. Multi-tenant, multi-currency, multi-region when it matters. Own your data, your workflows, your edge.

Typical deliverables
  • Multi-tenant platforms
  • Client portals
  • Billing + invoicing
  • Analytics + dashboards
03

Consultancy

AI strategy from an operator who still ships — for founders and SME teams.

Where AI actually pays off, what to build versus buy, and how to stay the right side of the EU AI Act. Counsel from someone who builds it too — as a monthly retainer, a fixed-fee opportunity audit, or a 10-hour block.

Typical deliverables
  • AI strategy & adoption
  • EU AI Act & compliance
  • Opportunity audits
  • Advisory retainers
Explore consultancy →
04

Marketing Strategy

Growth practice for the product era. SEO, content, positioning, performance.

We build marketing systems the way we build software — as infrastructure, not campaigns. Positioning that earns its defensibility. Content engines that compound. Paid performance grounded in LTV, not vanity. Measured, deliberate, boring in the best way.

Typical deliverables
  • Positioning + narrative
  • SEO + content engine
  • Performance marketing
  • Conversion design
What a month feels like

Two clients. Two very different months.

A month with us isn't a deck and a kickoff. It's hours logged, requests answered, invoices settled — all visible to you in real time, inside the same portal you're seeing excerpts of here.

anonymized · representative shape of real months

A software studio
Software · 12 staff · Nordics
Enterprise
March 2026
Hours34.2h
Invoices12
Billed$4,800
8-hour SLA · honoured every time
Recent activity
  • Stripe webhook & refund flow shipped
    Mon · 4.5h · 2 commits
  • Add multi-currency to invoice builder
    from you · accepted · 8h
  • Q2 architecture review
    Tue · 30 min strategy call
  • Replace legacy admin auth · in motion
    from you · accepted · 12h logged

Two products shipped, one strategy call, twelve invoices settled — every one before its due date.

A regional charity
Non-profit · 6 staff · UK
Business
February 2026
Hours12.6h
Invoices4
Billed$1,650
24-hour SLA · honoured every time
Recent activity
  • Stripe → Donations dashboard rebuilt
    Wed · 5.0h · launched Thu
  • Board pack — automate the monthly export
    from you · accepted · 4h
  • GDPR audit: donor table & retention
    Fri · 1.5h consultancy
  • Discovery: 2026 fundraising platform
    from us · submitted · brief in queue

Donation flow rebuilt, board pack automated, a quarterly impact report ready to send. Quiet month, big leverage.

Pricing

Choose the rhythm that suits you.

Hourly when you only need an occasional hand. Subscription when you want priority response, included hours, and a relationship that grows. No setup fees. No multi-year contracts. Switch tiers any time.

prices in usd · billed in your currency in the portal

Basic

Hourly only, when you need help.

Hourlyno subscription
5 business days
  • Pay only when you have work
  • Standard turnaround on requests
  • Unlimited project access
Business

For teams that keep small things moving.

$99/ month
24-hour response
  • 24-hour response time
  • 1 included hour each month (rolls over once)
  • 1M AI tokens each month
  • Locked-in hourly rate
  • Monthly status note
EnterpriseRecommended

For teams that want a partner, not a freelancer.

$299/ month
8-hour response
  • 8-hour response time
  • 3 included hours each month (rolls over once)
  • 4M AI tokens each month
  • 30-minute monthly strategy call
  • Private Conversations thread
Partner

When we are part of your team.

$799/ month
4-hour response
  • 4-hour response time
  • 10 included hours at 10% off overage
  • 20M AI tokens each month
  • Weekly strategy call
  • Direct line — no queue
Start a conversation

Tell me what you have in mind.

Skip the briefing template. A few sentences is plenty. I'll come back within a day with thoughts, questions, or a proposed shape — and a portal of your own from the moment we begin.

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No newsletter, no sales follow-up — just me.